If you ever want to start a heated debate in procurement circles, just start talking about eAuction strategy. While eAuctions are a proven strategy for conducting negotiations, there have been persistent arguments and misconceptions about their efficiency and applicability. Perhaps, this is due to the fact that many associate eAuctions with standard Reverse.
The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.
The most important step in any successful eAuction takes place long before the event: understanding the market dynamics and what will drive suppliers to provide you with the very best bid.
Download our whitepaper and learn about the definitions, differences, benefits and suitability criteria of Reverse, Dutch and Japanese eAuctions.